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News & Views

Archive for: February 2011

24th February 2011

How to effectively use survey results in PR campaigns

Last week, the CIPR launched its guide for using statistics, covering why statistics are used, the meaning of statistical terms and common pitfalls, among other

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Louise Palmer Profile Image
Written by
Louise Palmer
21st February 2011

Don’t write off print media: 60% still prefer it

When it comes to reading magazines, UK consumers are still selecting print versions over their online equivalents, even though the same information is often available

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Danny Whatmough Profile Image
Written by
Danny Whatmough
15th February 2011

8 changes to Facebook Pages you need to know about

Facebook has rolled out a number of changes to the way it manages “Pages” on the site. You will likely recall that the world’s biggest

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Danny Whatmough Profile Image
Written by
Danny Whatmough
15th February 2011

Only 21% follow brands on Facebook

Some interesting research from Econsultancy/Toluna (2,500 sample size) that came out last week I’ve been meaning to post about: 78.6% of respondents said they didn’t

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Danny Whatmough Profile Image
Written by
Danny Whatmough