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Archive for: March 2013

26th March 2013

5 shiny new marketing fads that aren’t really new at all

  “A rose by any other name would smell as sweet” – William Shakespeare I blame Mashable. Well not just Mashable but, in our always-on,

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Danny Whatmough Profile Image
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Danny Whatmough
12th March 2013

Telegraph focuses on digital talent as the Guardian shows how it’s done

Today sees the start of Conclave – the ritual by which the next Pope will be selected. The eyes of the world will be watching

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Danny Whatmough Profile Image
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Danny Whatmough
8th March 2013

Four ways the new news feed will change your Facebook marketing

There was a fair amount of pondering ahead of Facebook’s press conference yesterday. We knew it would focus around news feed, and TechCrunch’s speculation was

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Ian McKee Profile Image
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Ian McKee
5th March 2013

Is there really no such thing as a viral video? #DancePonyDance

[youtube http://www.youtube.com/watch?v=Ekr05T9Iaio&w=560&h=315]   One common misconception about PR and advertising is that a viral video is a simple, cost-effective way of getting guaranteed traction for

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Joe McNamara Profile Image
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Joe McNamara